Tailoring the American Express experience to an entertainment and sports arena.
As stewards of American Express experiences, Big Red Rooster was engaged to tailor the “excellence in service” experience of Airport Lounges to a landmark entertainment and sports arena. The Centurion Suite was introduced in Barclays Center in Brooklyn, New York during All-Star Weekend for Platinum Card® and Centurion® Members.
Card Members get special treatment from the start. Those eligible skip the line to enter the venue via an exclusive American Express Platinum Entrance. Located in a premium viewing area of the arena, guests enter into an intimate and exclusive space designed for entertainment. Signature design elements, colors, and furniture from the Airport Lounges are integrated into the space. A variety of lounge seating and high-top tables at different levels boast unique views of the event, while optimizing opportunities for socializing.
Services and amenities are unique to the typical arena experience. Guests can expect to be served premium food and beverages, a selection of finely crafted cocktails, beer, and wine by dedicated suite attendants. Flat screen TVs ensure guests never miss a moment, capturing up-close views of the event. Complimentary Wi-Fi access and phone charging stations are also available for guest convenience.
A uniquely American Express combination of comfort, service, and amenities create an unparalleled fan experience.