The right messages in the right places
at the right time

Everything Big Red Rooster does is communication. Graphic communication and information design skill sets closely link to add value to all capabilities. Big Red Rooster helps clients communicate with their customers through the look and feel of a product, the experience of a retail store, or brochures that inform of a service offer. Communication can take endless forms and involve an endless combination of words, symbols, images, and colors. While some consulting firms focus on specific communication devices, we uncover what needs to be communicated and then determine the most effective delivery of those messages. We design toward what the audience needs to know and how they are going to be interacting with the information.

ROGER: Graphic communication is an essential part of every project. It's a combination of visual and verbal skills that work together to express all components of a brand. It could be retail graphics, merchandising, brand identity, product packaging, assembly instructions, or literature. It encompasses the tasks of setting a mood, generating a feeling, and communicating information, all of which are inseparable from the retail and product development work we do. The shared experience of all the skill sets always leads to something unexpected. You never know where the next great idea is going to come from.